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Sam Hurley

+7

What works & what doesn't when you blend AI with NIL publicity

Aug 27, 2025

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4 min read

What works & what doesn't when you blend AI with NIL publicity

Build your reputation, earn deals and keep control of your name and image and likeness

Gail Sideman
Gail Sideman

publicity

+4

Grow NIL value without online overload

Aug 20, 2025

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3 min read

Grow NIL value without online overload

AI and smart media make you NIL-ready in hours, not days.

Gail Sideman
Gail Sideman

publicity

+4

"Why I play": Use AI to win NIL publicity

Aug 12, 2025

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3 min read

"Why I play": Use AI to win NIL publicity

AI can polish your NIL story, but the heart of it has to come from you

Gail Sideman
Gail Sideman

communicators

+5

In the NIL era, college sports communicators can’t stay silent

Jul 20, 2025

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4 min read

In the NIL era, college sports communicators can’t stay silent

From sports programs getting cut to messaging chaos, here’s how college athletics communicators can make a difference

Gail Sideman
Gail Sideman
The NIL Edge

The NIL Edge

Publicity that powers athletes' name, image and likeness.


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