NIL

Short for Name, Image and Likeness

NBA on TNTTexas TechV Foundation for Cancer ResearchSam HurleysoftballpublicitypublicistUniversity of KansasAILivvy Dunnesocial mediaKansas JayhawkscommunicatorsNILDiego Paviabusinessearned mediaBella RasmussenGrand Canyon UniversityNIL partnershipsName, Image and LikenessNBAcommunicationparentsschool administratorsNiJaree CanadyGerry GlascoBen McDonaldathletesmediaVanderbilt UniversityNational NIL DayPRpublic relations
publicitypublicity
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Pavia’s post is a lesson coaches, parents and athletes can’t ignore

Pavia’s post is a lesson coaches, parents and athletes can’t ignore

Headliner status brings PR power — and zero margin for error

Gail Sideman
Gail Sideman
V Foundation for Cancer ResearchV Foundation for Cancer Research
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NIL projects like Kansas basketball's deserve more eyeballs

NIL projects like Kansas basketball's deserve more eyeballs

KU athletes are putting NIL to work to help fight cancer

Gail Sideman
Gail Sideman
Sam HurleySam Hurley
+7+7
What works & what doesn't when you blend AI with NIL publicity

What works & what doesn't when you blend AI with NIL publicity

Build your reputation, earn deals and keep control of your name and image and likeness

Gail Sideman
Gail Sideman
publicitypublicity
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Grow NIL value without online overload

Grow NIL value without online overload

AI and smart media make you NIL-ready in hours, not days.

Gail Sideman
Gail Sideman
publicitypublicity
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"Why I play": Use AI to win NIL publicity

"Why I play": Use AI to win NIL publicity

AI can polish your NIL story, but the heart of it has to come from you

Gail Sideman
Gail Sideman
publicitypublicity
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AI for NIL provides a publicity jumpstart, not a job

AI for NIL provides a publicity jumpstart, not a job

Let AI help you organize your thoughts, not do your work

Gail Sideman
Gail Sideman
publicistpublicist
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New season. New classes. New ways to slay NIL.

New season. New classes. New ways to slay NIL.

Simple steps for athletes to prep for opportunities beyond the field

Gail Sideman
Gail Sideman
communicatorscommunicators
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In the NIL era, college sports communicators can’t stay silent

In the NIL era, college sports communicators can’t stay silent

From sports programs getting cut to messaging chaos, here’s how college athletics communicators can make a difference

Gail Sideman
Gail Sideman
publicitypublicity
+4+4
Hey athletes -- you can score NIL deals even if you hate social media

Hey athletes -- you can score NIL deals even if you hate social media

On National NIL Day, remember: publicity comes in many forms

Gail Sideman
Gail Sideman
NILNIL
+4+4
An NIL partnership might be the best publicity move your business hasn’t made

An NIL partnership might be the best publicity move your business hasn’t made

This National NIL Day college athletes can help you show up, stand out and stay relevant

Gail Sideman
Gail Sideman
NILNIL
+3+3
Your kid wants an NIL deal. You just want to understand what NIL means.

Your kid wants an NIL deal. You just want to understand what NIL means.

National NIL Day special: What parents and guardians need to know about NIL

Gail Sideman
Gail Sideman
NILNIL
+2+2
NIL is keeping stars on campus

NIL is keeping stars on campus

NBA Draft early entries are down, and that’s good for the college game

Gail Sideman
Gail Sideman