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Livvy Dunne

Livvy Dunne

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McDonald on NIL: It’s chaos, but Livvy Dunne deals showed the upside

McDonald on NIL: It’s chaos, but Livvy Dunne deals showed the upside

From transfer madness to missed deals, former pitcher Ben McDonald breaks down what works and how brands can still find the right athlete

Gail Sideman

The NIL Edge

Publicity that powers athletes' name, image and likeness.

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