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NIL partnerships

NBA on TNTTexas TechsoftballpublicitypublicistLivvy Dunnesocial mediacommunicatorsNILbusinessearned mediaGrand Canyon UniversityNIL partnershipsName, Image and LikenessNBAcommunicationparentsschool administratorsNiJaree CanadyGerry GlascoBen McDonaldathletesNational NIL DayPRpublic relations
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+2+2
New season. New classes. New ways to slay NIL.
Jul 27, 2025

New season. New classes. New ways to slay NIL.

Simple steps for athletes to prep for opportunities beyond the field

Gail Sideman
Gail Sideman
publicitypublicity
+4+4
Hey athletes -- you can score NIL deals even if you hate social media
Jul 01, 2025

Hey athletes -- you can score NIL deals even if you hate social media

On National NIL Day, remember: publicity comes in many forms

Gail Sideman
Gail Sideman
NILNIL
+4+4
An NIL partnership might be the best publicity move your business hasn’t made
Jun 29, 2025

An NIL partnership might be the best publicity move your business hasn’t made

This National NIL Day college athletes can help you show up, stand out and stay relevant

Gail Sideman
Gail Sideman
publicitypublicity
+5+5
Make one story into many (for businesses)
Nov 07, 2024

Make one story into many (for businesses)

Repurpose NIL media for publicity boost

Gail Sideman
Gail Sideman
publicitypublicity
+3+3
NIL partnerships are good for business
Nov 07, 2024

NIL partnerships are good for business

Athletes add community and credibility to publicity programs

Gail Sideman
Gail Sideman
publicitypublicity
+3+3
Build a publicity platform for NIL value (for athletes, parents, school admins)
Oct 21, 2024

Build a publicity platform for NIL value (for athletes, parents, school admins)

Become known, liked and trusted

Gail Sideman
Gail Sideman
Publicity that powers athletes' name, image and likeness.

The NIL Edge

Publicity that powers athletes' name, image and likeness.

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